The Modern Dog Trainer Blog
Marketing Dos and Don’ts for Dog Trainers
After seeing these common trends in my clients, I thought it would be a good time to share these dos and don'ts so you don't find yourself wasting time or energy in these ways. DON'T Rely on Referrals for Business You always want to have a lead (new client) generation...
Make Your Dog Training Business a Money-Making Machine
Let’s take a look at a few ways you can generate more money with your dog training business.
5 Awesome & Diverse Dog Training Channels on YouTube
In this post, I feature 5 dog training related channels that I find extremely valuable. These channels feature genius training techniques that facilitate the dog's learning, sets up the dog to be successful, and truly showcase how to reinforce behaviors that are...
Giving Away Too My Free Advice? Are Packages Necessary as a Dog Trainer? Facebook Live Replay
This week I answered some great questions that I hear all the time so I wanted to address them! https://youtu.be/dSgwzvP2khA Giving Away Too My Free Advice? You're showing up regularly online to develop a reputation and connecting with potential clients, but where do...
Are Your Low Prices Actually Hurting Your Clients?
Who's your ideal client? "I want clients that will do the work!"Charging more isn't about just making more money. I've seen it time and again. Clients come to me and tell me they want clients that will do the work.Of course you do! Who wants clients that don't follow...
How Communication Online is Different than in Person
Dealing with the impact of the Coronavirus on your business has been a major shift to everyone. A lot of dog trainers have risen incredibly to the occasion, quickly learning how to effectively host online classes and lessons and drive income to their businesses. ...
3 Ways Communication is Critical to Being a Great Dog Trainer
As all dog trainers eventually discover, dog training is more about training their humans; and good communication is critical to ensuring your human clients are set up for success. https://youtu.be/4FOlVqVp-Xg Facebook Live Webinar by Ines McNeil and Megan...
Frequently Asked Questions about Virtual Dog Training Lessons
In my Free Facebook Group, Business Support by The Modern Dog Trainer, I've been watching discussions evolve from panic to planning over these last few weeks. Virtual dog training lessons, consults, and classes are slowly becoming the norm right now and there are a...
How to Prioritize as a Dog Training Business Owner
Learning to prioritize as a dog trainer isn't always an easy feat. Dog trainers get into business because we love what we do. Our clients are bouncy little furballs of fun — and sometimes their owners are equally as special. Because our work can become so personal to...
The Myth of Free Time as a Business Owner
I don’t believe that business owners have “free time.” No, that doesn’t mean that business owners can never rest. You don’t have to be productive 24/7. What I mean is that you need to have a solid understanding of what you’re doing throughout the day; otherwise,...
Persistence in the Time of Adversity
Examples of being laughed at or criticized as a business owner. But you just can’t let it stop you from helping those that need your help.
Necessity is the Mother of Invention
This community has been truly inspirational. As dog trainers, problem solving is an every-day practice. No two dogs and situations are the same. We're really good at taking our understanding of concepts and applying them to find creative solutions. It's thrilling to...
The Lines of Professionalism Have Blurred
This is the end of "professionalism" as we know it. News anchors are working from home with their kids as their co-hosts. Conference calls have kids screaming or dogs barking in the background. The only way to continue working right now is by working from home. The...
Mind Over Matter – The One Action That Will Make The Difference Right Now
I used to think that all I needed was the right strategy. I love strategy. I have a unique ability to understand the big picture and break it down in to a plan. It is my jam. I get the big picture. And I get the logistics. The older I get, the more I realize how...
Those That Will Make It vs. Those That Won’t
The recent events will permanently change the way companies do business. Whether you're small and local or a Fortune 100 company, you're re-evaluating your services, products, marketing, customer service, tools, and systems right now with a magnifying glass. The...
Virtual Dog Training During the Pandemic
The world is a pretty scary place right now. With popular events, festivals, and concerts being cancelled over Coronavirus concerns and schools and workplaces shutting down preventatively, it feels like everything is out of control. Many dog trainers are experiencing...
Dog Trainers and Coronavirus: How to Prepare
Coronavirus — it’s on everyone’s mind and at the forefront of almost all media outlets. This respiratory illness originated in China and quickly spread internationally. Coronavirus was officially categorized as a pandemic by the World Health Organization (WHO) on...
The Ultimate List of Conferences and Events for Dog Trainers 2020
In previous years (2019, 2018, 2017, 2016, 2015) we’ve compiled lists of the top 10 conferences and events for professional dog trainers. But this year, we’re providing you with the ultimate list of continuing education opportunities and conferences for dog...
How to Find a Mentor as a New Dog Trainer
There’s no one right way to become a dog trainer. Some aspiring trainers enroll in a formal education course (either online or in-person), but not all beginners have the resources to afford this kind of education. Another popular and far less expensive method is...
Creating a Standard Operating Procedure Manual for Your Dog Training Business
Successfully running a business is no easy feat, but standardizing the way you run it is a huge help to you. Every business benefits from having a standard operating procedure (SOP) manual. https://www.youtube.com/watch?v=fQSISPOgp4U&feature=youtu.be Facebook Live...
New Book!
Free eBook for New Dog Trainers
Read about the 10 most common mistakes new dog trainers make with their businesses in our FREE eBook.