After having the opportunity to talk to many other dog trainers over the years, I’ve discovered some trends that I want to bring to your attention.

Limiting beliefs are beliefs that are unconsciously inhibiting you from making the right moves to create your dream dog training business.

Here are a few I’ve identified that could be blocking you from growing your business.

1. Dog trainers (unfortunately) believe their work isn’t super valuable.

This one truly breaks my heart. Your work changes LIVES!

Not just dog’s lives. But PEOPLE’s lives. Families lives. Childrens lives. You are teaching people a new way of thinking. A new way of approaching problems. You’re teaching them stuff that they will literally apply the rest of their lives. Your work is literally life changing. You are valuable. Your information is critical to people’s happiness and quality of life.

2. You can’t make a significant living as a dog trainer. 

If this is something you believe, guess what… You have the power to run your business however you want! You can work with whoever you want. Charge whatever you want. Structure your services however you want. If this limiting belief is stopping you from earning more as a trainer, it’s your turn to change how you’re doing things to make it untrue. Restructure your services. Increase your prices. Do whatever you need to so that you can grow your income.

3. Your clients don’t want to or can’t work with you in an ongoing manner. 

There’s this beliefe that new dog trainers have that people just want to finish the one package they purchased and then never want to work with you again. News flash – your clients need more from you. Their lives will change. New people will join or leave their family. They will adopt other pets. They will move to a new area.

And their dog(s) will need help adjusting to all of those situations.

4. Your clients don’t want to talk to you post-training. 

This couldn’t be further from the truth. If your client had a great time during training, they WANT to keep talking to you. They would love more tips or ideas. They would love to fill out a survey to help you learn and improve. Use that to your advantage to continue to stay in touch with them. Ask them about their experience working with you and then make improvements!

5. Your competition is the enemy.

There’s this old beliefe in dog training that all other dog trainers are the competition and therefore are the enemy. This really couldn’t be further from the truth. Your business is more limited by your beliefs and mindset than it is by your “competition.” I put competition in quotation marks because I don’t truly believe they are your competition.

You are different from your competitors simply because you are YOU. Maybe you communicate differently. Maybe you prefer to help certain case over others. Maybe you prefer working with certain types of people over others. You’ll have different specialities. You’ll have varying levels of experience and expertise. And who doesn’t have a dog these days? There is PLENTY of work to go around.

Focus on building community over competition. Make a network of like-minded trainers in your area like I did. Find others to mentor. Learn from each others’ experiences. Build each other up. This work is hard enough without worrying about “enemies,” too.

Now, here’s an opportunity for you.

If you have a dog training business and you’re not where you want to be.

You’re not working with clients you love. 

Your schedule is maxed out but you’re barely making ends meet. 

You want to have time off. You need more automation in your business. 

Set up a FREE strategy session with me!

Use my link to schedule a strategy session with you so we can take a deep dive into your business and I’ll give you some recommendations.

Last time I opened up time for free strategy sessions, 15 people signed up within 48 hours so don’t delay!