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As dog trainers, we often have a limited budget to start up and run our businesses. Fortunately, there are a few free tools available to improve your efficiency and make your business run smoother and faster without extra financial burden.
1. Streak
This Gmail add-on turns your inbox into a CRM system. A CRM, or Customer Relationship Manager, allows you to track your potential customers and existing customers so that you can easily follow up with them to continue the sales process to bring them on as new customers or offer them additional training services.
With this tool, you can see when customers open your emails, set reminders to follow up with potential customers, and keep your inbox organized. You may find that you might also want to store client notes in Gmail with the help of this tool. Take a look and see how it could help you stay organized.
2. DocHub
This Google Drive and Dropbox add-on allows you to edit, sign, and publish PDFs online. This eliminates the need to purchase Adobe which can be very costly for new businesses.
Not only is this handy for you, the business owner, but you can also share this with your clients so that they can more easily fill out and sign your PDF forms online.
3. MadMimi
MadMimi is a lesser known email marketing automation system. I use it to create and send emails for The Modern Dog Trainer. After using a variety of email automation tools over the years, I’ve found that MadMimi is the most user friendly and flexible to serve my needs.
Having an email newsletter is a minimum standard for most small businesses these days. An enewsletter allows you to feature success stories, share upcoming classes or training services with your clients, and it will help you stay top-of-mind with your potential and past clients so that they think of you when they’re ready to hire dog training help.
Additionally, you can use email automation to send new client inquiries a series of emails to introduce them to your business and give them the next steps for how to begin working with you.
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